Belle

Privacy Policy

Last updated: August 2026 · Version 2.1

This Privacy Policy describes how Belle (the "Operator", "we", or "us") collects, uses, processes, and protects your personal data when you use our mobile application and web platform (the "Services"), in compliance with the Israeli Privacy Protection Law, 5741-1981 (including Amendment 13).

1. Information We Collect

We collect personal information necessary to operate a two-sided service marketplace:

Account & Profile Data: Name, email address, phone number, profile photo, and password.

Location & Address Data: Precise physical address provided for home service visits.

Payment & Financial Data: Credit/debit card tokens, bank account details (for Service Providers), and transaction histories handled securely via compliant payment processors (e.g. Stripe, PayMe). We do not store raw credit card numbers on our servers.

Service Data & Health Notes: Appointment histories, ratings, reviews, and optional health disclosures (e.g. skin allergies) provided directly to facilitate safe treatments.

Technical & Usage Data: IP address, device identifiers, operating system, and log data collected via essential cookies and mobile SDKs.

2. How We Use Your Data

We process your personal information for the following purposes:

Service Provision: Connecting Customers and Service Providers, executing bookings, and calculating and processing split payments.

Safety & Verification: Verifying user identities, managing ratings and reviews, and enforcing our Terms of Service.

Location Privacy Protection: Disclosing full Customer street addresses to Service Providers only shortly before the scheduled appointment window. Prior to that, Service Providers see only a general geographic area.

Communication: Sending transaction confirmations, push notifications regarding appointment status, and critical safety updates.

Legal Compliance: Fulfilling accounting, tax, and regulatory obligations under Israeli law.

3. Sharing Your Information

We share data only as strictly necessary to operate the platform:

Between Marketplace Parties: Sharing relevant Customer contact details and address with the assigned Service Provider to enable the home visit.

Payment Processors: Sharing payment parameters with accredited payment gateways to handle pre-authorization, charges, and payouts.

Third-Party Infrastructure Providers: Cloud hosting, SMS gateways, and customer support software operating as data processors under contractual confidentiality.

Legal Authorities: Disclosing information if required by law, court order, or law enforcement investigation involving safety threats or criminal behaviour.

4. Data Protection & Security

We implement organizational, administrative, and technical security measures — including SSL/TLS encryption, restricted access controls, and secure server environments — to protect your personal information against unauthorized access, loss, or misuse.

5. Your Privacy Rights

Under the Israeli Privacy Protection Law (and international standards), you have the following rights regarding your personal data:

Right to Inspect: You may request access to the personal data we hold about you.

Right to Rectification: You may request that we correct or update inaccurate or incomplete data.

Right to Erasure / Account Deletion: You may delete your account through the application settings or by contacting our support team, subject to mandatory data retention laws (e.g. tax records).

6. Data Retention

We retain personal information for as long as your account remains active or as required to fulfill the operational purposes outlined in this policy, resolve disputes, and comply with legal or tax retention obligations.

7. Contact Us

If you have questions, data inspection requests, or privacy concerns, contact our Data Protection Officer at:

privacy@belle.app
Back to home